Our advertising campaigns for EMPIRE are running in the Carolinas as I write this. EMPIRE was featured on the Lawnsite TV Network in March. The link took people to the EMPIRE testimonial video for Florida. Next week we will be featured again and this time use the Carolina testimonial video.
EMPIRE has had a spring digital ad running in Lawn & Landscape Magazine.
When demand slows a bit in early summer, we plan to begin our tv commercials on Hulu and Xfinity streaming services across North and South Carolina. These digital ad platforms allow us to choose specific geographic and demographics audiences. Using these services allows us to go deeper with our targeting capabilities, much in the same way as Google advertising works. Here is the commercial to look out for: